Beautiful As Yesterday by Fan Wu: The Launch

It's been a while since I've updated my blog! No excuses, but hey, a busy summer wedding season has hit, along with a plethora of great projects I've been getting involved with. Nestled high in the pipeline of commercial work was shooting the jacket cover for the launch of Fan Wu's Beautiful As Yesterday, a young Chinese-American author writing in the likes of the prolific Amy Tan of a generational story between three Chinese women living in America with vastly different ideals. The bold jacket came out great, mainly from the graphic design layout by Laywan Kwan of Simon & Schuster, who is also the model. The front cover was originally shot as a sketch photo taken within the clothing racks of Pearl River Mart in Soho with no intent of using it as the final image. It turned out to be the best shot in comparison to the staged studio images taken afterwards.

Beautiful As Yesterday is now available at Amazon.com, Barnes & Noble and select booksellers nationwide in hardcover and in the UK as a limited edition paperback.

[ the downtown studio ]

I share a lovely space downtown with RECREATIVE, a graphic design house that does some really impressive media packaging, entertainment advertising and commercial publication work. We've built a great relationship together over the past quarter and are working together on a media packaging promo which just got distributed to a whole bunch of publication shops down in Nashville TN through Pete, our business developer (who's also an amazing record producer.manager for Holler, Wild Rose!, a NJnative band that's been rippin' up the airwaves lately)

This week I'm finishing up a shoot for RECREATIVE's new site due to golive on 4/13. I get to usurp the main room to my fancy of speedlight strobes and rolls of seamless. Product work is arduous and labor intensive, but I'm beginning to like the feeling of having full control over all variables plus the added bonus of a subject that never moves.

Really basic print media studio: Nikon D300 tethered to Macbook, remote speedlight SB900 (primary) + SB600 (secondary), foamcore and seamless paper.

... and the results ...

The sun is up..jeez. Another exciting week ahead!